Industry · Law firm · Consulting
Social media for law firms, tax advisors and consultancies.
30 posts a month — subject-matter content, explanatory graphics, theme series, team profiles. Serious, confidentiality-aware, without influencer aesthetics.
Sound familiar?
Four typical stumbling blocks in the law-firm world.
Subject matter is complex — and hard to communicate.
A legal update can't be explained in one sentence. But nobody has time to build an 8-slide carousel for it.
Client NDAs prevent showcase examples.
Your best cases stay locked up. How do you show expertise without naming concrete cases?
LinkedIn dominates — but Instagram stays unused.
The younger client generation searches on Instagram. But an Insta presence in firm-tone doesn't exist in most houses.
You want to look serious, not like a marketing agency.
But all social-media examples out there look like fashion influencers. Where's the serious, professional look?
What we concretely take off your hands for your firm
Serious, confidentiality-aware, sober.
Subject matter
Complex topics explained understandably
Carousel posts with 3–8 slides on legal, tax, business topics — headline, key statement, example, CTA.
Explanatory graphics
Visual explanations for complex matters
Diagrams, comparison tables, process visualizations — typographically clean, print-grade.
Theme series
Recurring theme formats
'5-min tax tip', 'GbR vs. UG', 'Latest from German Civil Code' — ongoing series that build loyalty.
Team
Firm team professionally presented
Lawyers, advisors, notaries — sympathetic, sober, without sales-speak. Your expertise in the foreground.
Current affairs
Legal updates as stories
When the BGH issues a landmark ruling, your story is out the same day — with your classification.
Whitepaper
Whitepaper and newsletter promos
Your existing content into social-media-ready bites — and leitmotif posts that lead to lead magnets.
How does it work with you?
Setup
We get to know your firm, define topic clusters, anonymization rules, brand style.
First posts from week 2
Theme series start, explanatory graphics for your focus, team introduction. You approve before publication.
Ongoing: deliver topics
Current rulings, topic suggestions, whitepaper excerpts — via dashboard or email.
Frequently asked questions from law firms and consultancies
How do we stay serious and avoid the influencer look?
Our firm templates are deliberately reduced: strong typography, muted colors, no bokeh or fast cuts. We orient on the style of serious business media — sober, well-founded, readable. Your brand stays recognizably professional.
Does this also work for LinkedIn?
The SM Pro package serves Facebook, Instagram and TikTok. LinkedIn adaptation per post can be booked via hourly individual support — we adapt content to LinkedIn tone (hashtags, mentions, carousel format). Many firms start with IG and add LinkedIn after 2–3 months.
How do you handle client NDAs?
We only publish anonymized or entirely client-free content. At setup we jointly define which topics and case types you generally want to show. Concrete cases are discussed only with explicit client consent — and even then without identifying details.
Can you also design article excerpts as posts?
Yes. Existing client newsletters, articles or whitepapers are converted to carousel posts and explanatory graphics. You send us the text, we make 3–8 slides with headline, key statement and call-to-action.
What does this cost for a law firm?
SM Pro in launch year 2026: €99/month annually or €119/month monthly, plus one-time €199 setup. 30 posts a month on Facebook, Instagram and TikTok. LinkedIn adaptation via individual support. Price guarantee until 2027-12-31.
Ready to finally make your expertise visible?
30 minutes intro call, no obligation. We show you what your carousel posts would look like.