Classic social media agency vs. KaaTai

Why is a classic agency more expensive than KaaTai?

Classic agencies carry higher structural costs: account managers, strategy team, office, creative department. These costs are passed on to the monthly retainer — usually €600 to €1,500 per month plus €1,500 to €3,000 setup. KaaTai works with standardized industry templates and automated publishing — that significantly reduces the structural share.

What do I get at an agency that KaaTai doesn't include?

Classic agencies often deliver individual brand strategy, performance marketing with ad budget, classic branding design, PR and crisis communication. KaaTai deliberately handles only operational posting — if you need strategy and ads, an agency is the right choice.

Can I cancel monthly at an agency?

Rarely. Classic agencies usually have a 12-month minimum term with a 3-month notice to end. KaaTai SM Pro is cancelable any time to end of month in the monthly model. In the annual contract 12 months, then cancelable monthly.

What about quality of the posts?

A good agency delivers excellent quality — if you have enough budget for senior staff. With smaller retainers (under €1,000), a junior employee often takes over your accounts. KaaTai delivers consistent standard quality through standardized templates and automated workflow — without fluctuations by daily mood.

When is KaaTai more worthwhile than an agency?

If you want to post regularly operationally (30 posts/month), don't need your own strategy department, and don't want to use a performance budget over €500 per month. If you value predictability, fast start and low fixed-cost share. If a standard solution is enough for you instead of a tailored strategy.